ISBN:

• 9781403975645
• 9780230600010
• 1403975647
• 0230600018

Description: ix, 307 pages

Notes:

• Also published in paperback.
• Includes bibliographical references and index.

LCCN: 2006045798

Control Number: 144462

Subjects:

• Business forecasting.
• Marketing -- Forecasting.
• Twenty-first century -- Forecasts.

Other Authors: Matathia, Ira.