ISBN:

• 9780810885288
• 081088528X

Description: viii, 239 pages ; 23 cm

Notes: Includes bibliographical references (pages 191-232) and index.

Contents:

• Should we be bothered by library marketing and advertising in the classroom, and if so, why? : an introduction
• An historical view I : a précis on the entanglements of democracy, education, and libraries in America
• An historical view II : a précis on advertising in schools, marketing in libraries, and the appeal of neoliberalism
• From theoretical to empirical critiques of advertising : have they deepened understanding of democracy and our educative institutions?
• Tocqueville and the centrifugal/centripetal forces within America : why (and how much) our practices in libraries and classrooms matter
• A practical communitarianism : educative institutions, social bonds, and neoliberalism's incursions
• Deliberative democratic theory's deeper critique : the profound effects of neoliberalism's grammar in educative institutions
• Looking ahead at neoliberalism's trajectory : the continuing interests of democracy and educative institutions : a conclusion.

LCCN: 2012010128

Control Number: 2609679

Subjects:

• Democracy and education.
• Libraries and society.
• Library science -- Philosophy.
• Neoliberalism.