WORD MAGIC FOR WRITERS is a fascinating book that clearly shows you how to boost the success potential of your writing project, whether an article, speech, story, book, play, or advertising, by elevating and energizing--charging up--the language in which it is written. From this one source, you'll discover how to craft beginnings that hook the reader, middles that compel him or her to stay on the hook, dialogue and descriptions that sizzle and enchant, and endings that leave the reader eager to read more of your work.